Tokyo, Japan

APAC Media AI Orchestration Senior Director, Japan

WPPTokyo, JapanPosted 17 days agoOpen

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APAC AI Media Orchestration Senior Director – Japan

About the role

Help shape how AI transforms media and marketing for one of WPP Media's key clients: Google.

This newly created leadership role within Media Futures Group (WPP Media's bespoke agency for Google) brings together media expertise, practical AI delivery and organizational transformation. Based in Japan, you will help pioneer agentic workflows at scale for Google, connecting regional and global capabilities with the needs of the local market.

Your remit is to turn AI ambition into everyday practice: identifying high-impact opportunities, piloting and deploying AI agents across live campaigns, developing solutions for Japan-specific needs, and helping teams adopt new ways of working.

You will partner with senior client and agency stakeholders, cross-functional media teams, and APAC AI specialists to move successful experiments into repeatable, measurable solutions.

We are looking for someone who understands how media works, brings strong practical fluency in generative AI, and can lead change from initial use case through deployment and sustained adoption.

What you’ll do

Lead AI adoption in Japan. Own the execution of the Japan market AI agenda, aligning local priorities with regional and global capabilities.
Deploy AI into live media workflows. Partner with strategy, planning and activation teams to identify opportunities, pilot verified agents, and embed successful workflows into campaign delivery.
Build and localize solutions. Architect, localize, test, deploy and maintain custom AI tools and agents that address Japan-specific business and workflow needs.
Enable teams and lead change. Deliver practical workshops, training and onboarding, while working with cross-functional leaders to overcome adoption barriers and embed new ways of working.
Advise senior stakeholders. Translate business challenges into actionable AI initiatives, clearly communicating opportunities, trade-offs and results to client and agency leadership.
Measure, govern and scale. Track adoption, quality, productivity and business impact; uphold enterprise standards for responsible AI; and share successful local innovations across the wider APAC network.

What we’re looking for

Substantial relevant experience across media strategy, marketing transformation, consulting, marketing technology or adjacent disciplines, with demonstrated leadership of complex initiatives.
Business-level or native Japanese and professional English—both essential.
Strong understanding of the media ecosystem, including how campaigns are planned, activated, optimized and measured.
Deep understanding of Japan’s media landscape, audiences and cultural context.
A track record of driving AI adoption across teams, with hands-on experience piloting or deploying AI workflows or custom agents.
Strong practical fluency in generative AI and AI agents, including familiarity with GenAI tools and large language models.
Working knowledge of prompt and context engineering, agent testing and evaluation, and responsible AI practices.
Proven success leading large-scale change or technology adoption across cross-functional teams.
Experience working with major global brands and influencing senior stakeholders.
Strong strategic and analytical judgment, with the ability to translate complex business needs into practical solutions and measurable outcomes.
Confidence working across local, regional and global teams in a fast-evolving environment.

Why this role is different

This is an opportunity to help define how agentic AI becomes part of everyday media delivery for Google, one of the world’s most influential technology brands.

You will help build the playbook for Japan: shaping priorities, piloting new workflows, developing local capabilities and turning successful use cases into solutions that can scale.

The impact spans both the work and the people delivering it—improving how campaigns run while equipping teams to achieve more with AI. With dedicated Japan ownership and connections across APAC, you will have the opportunity to influence local delivery and contribute to a broader transformation.

We believe the best work happens when we're together, fostering creativity, collaboration, and connection. That's why we’ve adopted a hybrid approach, with teams in the office around four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.

WPP is an equal opportunity employer and considers applicants for all positions without discrimination or regard to particular characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.

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